Pasar Rakyat 2025

Surabaya, October 5, 2025 - The atmosphere at the State University of Surabaya (Unesa) was filled with excitement as the campus hosted Pasar Rakyat 2025, an event that combined elements of culture, culinary arts, and entrepreneurship. This activity served as a platform for students to express their creativity while preserving Indonesia’s rich cultural heritage through various traditional dishes and captivating traditional attire.

            Students from the Early Childhood Education (PG-PAUD) study program actively participated by setting up food stalls that showcased traditional delicacies from different regions across the archipelago. Beyond selling food, they also represented their respective regions by wearing traditional costumes, adding an authentic and educational touch to the event. The event became even livelier with the presence of the Head of Study Program and lecturers, who joined as participants to enliven the celebration. They interacted with students, enjoyed various traditional foods, and showed direct support for students’ creativity. Moreover, the lecturers also served as judges, assessing each booth based on creativity, product uniqueness, service quality, and cultural values presented by the participants.

             Through this event, students were able to learn about cultural values while also developing their entrepreneurial skills from business planning and promotion to customer service. By organizing Pasar Rakyat 2025, Unesa reaffirmed its commitment to nurturing a young generation that is not only intellectually capable but also creative, culturally aware, and of strong character.